Experiential design // Envsion 2020
Large-scale Experiential event design and strategy.
Here are the designs created from ideation to final execution for a client-facing conference. Everything was completed and ready to launch, but then the pandemic hit.
Every year, I begin working with my team on the branding and themes for this client conference one year in advance. The theme is constructed from two parts: the event's main topics and the city where the conference is held.
In 2020, the theme focused on "Connectivity" and "Momentum," hosted in Miami, Florida. The concentric circles in the design are intended to convey a sense of movement. The colors chosen for these circles represent the simplified image of a beach: aqua teal waters meeting sandy shores.
Below is a sampling of the work involved, which includes pattern design, microsite design, and large-scale printed graphics for on-site displays.
Time to scroll just a little more…